The important time for Champagne and Sparkling are the months of November and December. These two months alone represent 33% of the yearly sales of Champagne and 24% of the yearly sales of sparkling wine.
Other months that are relevant are February, with Valentine’s Day having a Champagne focus accounting for 10% of the yearly Champagne sales. May, on the other hand, seems more sparkling wine oriented with 17% of the yearly sparkling wine sales. We know that sparkling wines, particularly the English variety have seen a great increase in sales, but with the festive season the approach, the natural occurrence will be that Champagne will begin to grow.
In one year (September 2015-September 2016) Friarwood sold 2200 bottles of Champagne and sparkling wine.
Figures from independent wine merchant Friarwood.